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Basketball player Stephen Curry has long collaborated with Google, and last year took on the role of “Performance Advisor” at the company as part of a multi-year partnership. It appears the first product of this union is “coming soon,” based on a video posted to Curry’s Instagram account. The 15-second clip shows shots of Curry playing with a basketball, and a gray-and-orange band sits conspicuously on his left wrist. Interspersed are the words “A new relationship with your health coming soon,” and the video ends on the Google logo.
We reached out to Google for comment and details, and the company said “Our Performance Advisor has been working with the team to cook up something special 👀. More to share soon.”
In a voiceover in the video, Curry says, “I’m excited for what this is going to mean for the world, for health, for wellness. It’s the first of its kind in a way. I won’t spoil it — you kind of have to see it for yourself.”
Based on what we see in footage, the band seems to resemble a Whoop wearable, although a screen or any module is never shown. It’s unclear how Google’s product would be different, although it wouldn’t be a stretch to guess that AI might feature somehow.
Whoop was started in 2012, and announced today that it had raised $575 million with a valuation of $10 billion. Whoop’s investors include athletes like LeBron James and Cristiano Ronaldo, among other celebrities.
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