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Coffee and cocktails are two of the most popular drinks in the world. Pairing them together allows you to get the food service trend of coffee cocktails. The rising trend is totally shaking up the food service industry and provides a unique and exciting drink for coffee enthusiasts and cocktail lovers alike. To discover how bars and restaurants can use Coffee Cocktails for Food Service as a menu booster — continue reading.
Why coffee cocktails are popular
Consumers are looking for something new, and coffee cocktails deliver — and then some. With the addition of robust coffee complimented by complex alcoholic notes, the traditional offerings are punched up a notch with this new trend.
Popular coffee cocktail ideas
Lots of coffee cocktails on your drinks list. Here are a few you’ll probably want to stock pretty soon:
Espresso Martini Cocktail: A cocktail that serves up a mix of espresso coffee, vodka, and coffee liqueur, and one that happens to be an alcoholic beverage. The result? A scarily high-caffeine, high-alcohol monster mash of a tipple that’s had a place in the lineup of its trade for years.
Irish Coffee: (Hot) A cocktail, yes, but containing coffee, Irish whiskey, sugar, and cream. Wherever you’ve been serving in a caffeinated form.
Cold Brew Negroni: (Bang) It’s not quite a coffee morning, but the Negroni drink is there with brew getting its water per se. Cold tea and cold coffee. So now you know!
Coffee Old-Fashioned: Looking to go even darker and richer? Coffee-infused bourbon, sugar solution, orange bitters, and ice. Everything you love about your Old-Fashioned but dark.
These recipes should give operators looking to serve coffee cocktails a point.
How bars and restaurants can implement coffee cocktails
Here are some tips to help you launch coffee cocktails on your menu:
Training: Teach your bartenders how to work with the flavours and presentation of coffee cocktails to help set them apart from any old cocktail.
Integration: Coffee cocktails are really easy to integrate into your list. You can place them on the brunch, happy hour, or dessert menus to add an air of sophistication.
Ingredients: Above all, quality. Invest in some high-end coffee beans and liqueurs for the best flavour. Plus, you could find a local coffee roaster to work with, too.
Promotion: Coffee cocktails are great for promotions. Run a series of themed events, create a social media campaign or simply let the category sell itself with the look of cocktails like the Espresso Martini.
Profitability of coffee cocktails
Encourages repeat foot traffic with something they haven’t seen before, as well as Insta-worthy photo ops that Facebook and Instagram users will share -and tag your venue- like crazy.
The final word
Coffee cocktails are not a fad. They are an opportunity that hotels and restaurants can own. By placing coffee cocktails on the menu, these establishments can target a whole new audience, ranging from coffee drinkers to cocktail aficionados. It is also an opportunity to create a magical, luxurious experience that will set the property apart from other competitors.
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