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Apple is no longer launching an AI service that can “replicate” a doctor and act as a personal health coach, according to Bloomberg’s Mark Gurman. The company has reportedly scaled back the unannounced initiative in recent weeks, following a recent organization reshuffling wherein services chief Eddy Cue took over the health division.
While Apple has never officially announced the AI health coach, it was reported last year that the company was working on developing the service that has been unofficially dubbed Health+. It was supposed to be able to help users track food and correct workout forms using their iPhone’s camera, as well as to recommend lifestyle changes based on users’ health data. Apple even reportedly produced videos for the service, including ones explaining medical conditions and some training guides.
Cue reportedly wanted Apple to move faster and be more competitive when it comes to its health-focused products, seeing as the most well-known names in the field like Oura are already offering a lot of compelling features on their iOS apps. He didn’t think Apple’s plans could compete, Bloomberg said.
Instead of rolling out an AI health coach as a whole package, Apple will instead release the individual features it has developed to its Health app over time. The videos it shot and the capability to make recommendations based on user data could be available early this year. Apple is also reportedly working on an AI health chatbot to answer wellness questions. It’s just an interim solution, however, and the company’s goal is to let its reported upcoming Siri chatbot handle those inquiries in the future.
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