Lamborghini ditches plans for its all-electric supercar due to ‘close to zero’ buyer interest

Looks like we won’t get to hear the powerful hum of an all-electric Lamborghini on the streets anytime soon. According to a report from The Sunday Times, Lamborghini has abandoned making a production version of the Lanzador EV concept, which was expected to hit the market in 2029.

Stephen Winkelmann, chairman and CEO of Lamborghini, told The Sunday Times that there was “close to zero” interest from its customer base for battery-powered EVs. Winkelmann also revealed that the verdict to kill off the Lanzador was made late last year, but this is the first public confirmation of the decision after Lamborghini’s grand reveal of the EV concept in August 2023. The automaker’s CEO told The Sunday Times that “EVs, in their current form, struggle to deliver this specific emotional connection,” adding that the lack of noise could have played a part in failing to attract customers.

Instead, Lamborghini will replace the Lanzador with another plug-in hybrid electric vehicle, like its Reveulto and Urus. With this change, Lamborghini’s entire lineup will be hybrid EVs by 2030, with Winkelmann confirming that the company would continue making internal combustion engines “for as long as possible.” Still, the CEO hinted to The Sunday Times that Lamborghini could pursue another all-electric car in the future, but “only when the time is right.”