Philips is upping the prices of its popular and already-expensive Hue series of smart lighting products starting July 1. The company is blaming tariffs for the changes and has suggested that prices could go up even higher after the initial bump in July.
Philips started informing its customers via an email marketing message earlier this month that prices would go up and urged people to buy Hue lighting sooner rather than later.
In a statement to the Hueblog website, Philips’ parent company, Signify, explained why people in the US will pay more for Hue products soon:
Signify will increase prices on our Philips Hue portfolio in the US, effective July 1, 2025, as a direct result of tariffs. We remain committed to providing consumers with high-quality products and features that make smart lighting extraordinary.
Signify didn’t confirm how much Hue products would cost after June but noted that more changes could follow.
“Signify reserves the right to modify prices based on new or additional tariffs becoming effective in the future,” the company told Hueblog.
As noted by Hueblog, some Hue products are already more expensive in the US than in other geographies. The Hue Smart Button, which came out this month, costs $33, compared to 22 euros in Europe and $25 for its predecessor. The Hue Play wall washer is $220 in the US, compared to 200 euros in Europe. Typically, Hue’s products have “converted euro prices almost 1-to-1,” Hueblog reported.
