Twitter officially went through a rebranding almost a year ago, but most of its pages still used Twitter in their URL until now. Now, Elon Musk has announced that the social network is done moving all of its core systems on X.com, which means it’s done transitioning into its new identity and scrubbing all traces of the name Twitter and its iconic blue bird logo. As The Verge notes, the website has also edited its landing and log-in page with a note at the bottom that says: “Welcome to x.com! We are letting you know that we are changing our URL, but your privacy and data protection settings remain the same.” It then links to its Privacy page, which now uses x.com in its address.
Over the past year, the company has been shedding its pre-Elon Musk identity little by little. It changed its official handle from @Twitter to @X and replaced the Twitter logo on its headquarters building. Its website changed favicons, which initially triggered some browsers’ security safeguards, while its apps switched over to the new X logo from its previous blue bird design. Tweetdeck has been renamed into XPro and Twitter Blue became X Premium. The company has slowly been moving its pages to x.com, as well — slow enough that the move became something of a security risk, since bad actors could take advantage of the inconsistent URL to phish victims. Well, now the company is done moving to its new URL, and it’s time to say goodbye to one of the last remaining parts of a website that helped shape the social media landscape.
